Thursday, July 2, 2009

Tag Heuer Monaco LS

tag heuer monaco ls chronograph the duel
To mark the 40th anniversary of the legendary Tag Heuer Monaco Chronograph watch, the company is releasing the stunningly gorgeous Monaco LS Chronograph Calibre 12 featuring its iconic square face. The latest incarnation of the Monaco features a linearly displayed second indicator, scratch-resistant sapphire crystal and caseback, anti-reflective double-sided treatment and is water resistant down to 100 meters. You can purchase the watch with either a black alligator strap or stainless steel bracelet for an estimated retail price of $6,000.

As part of the watch's marketing campaign, the company has release this cool video below called The Duel featuring Steve McQueen (the original OG who made the Monaco watch famous) racing against current Formula One World Champion Lewis Hamilton. It's a pretty cool video.

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